Deal Sheet: 2025 Wrangler 4-DOOR WILLYS

Tony T Chrysler Dodge Jeep Ram of Gulfgate · Houston, TX · VIN: 1C4RJXDN2SW607004

Negotiation Guide

Opening Offer

$54,145

Fair Price

$55,645

Walk Away Above

$57,708

• Recent buyers paid ~$3,806 below MSRP
• Sitting 46 days (avg 30) — extra leverage

Price Breakdown

Est. Dealer Cost$53,793

Est. Invoice$55,586

Holdback (est.)$1,793

MSRP (Sticker)$59,770

Asking Price$59,770

Markup$0

Est. Dealer Margin on This Car$5,977

Percentile100% of inventory is priced lower

Days on Lot46 days

What Others Paid (Last 30 Days)

Cars Sold2010

Avg Markup-$3,806

Median Markup-$3,750

Best Deal-$10,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell30 days

Dealer Profile

Inventory245 vehicles

Avg Markup (All Models)-$5,045

Avg Markup (Wrangler)-$2,580

% Below MSRP100%

Avg Days to Sell27 days

Avg Sold Markup-$5,717

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