Deal Sheet: 2025 Wrangler 4-DOOR WILLYS

Bay Chrysler Dodge Jeep Ram · Panama City, FL · VIN: 1C4RJXDG3SW646427

Negotiation Guide

Opening Offer

$56,458

Fair Price

$57,958

Walk Away Above

$59,864

• Recent buyers paid ~$3,812 below MSRP

Price Breakdown

Est. Dealer Cost$55,593

Est. Invoice$57,446

Holdback (est.)$1,853

MSRP (Sticker)$61,770

Asking Price$61,770

Markup$0

Est. Dealer Margin on This Car$6,177

Percentile100% of inventory is priced lower

Days on Lot45 days

What Others Paid (Last 30 Days)

Cars Sold1904

Avg Markup-$3,812

Median Markup-$3,750

Best Deal-$10,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell30 days

Dealer Profile

Inventory151 vehicles

Avg Markup (All Models)-$4,761

Avg Markup (Wrangler)-$2,800

% Below MSRP100%

Avg Days to Sell26 days

Avg Sold Markup-$4,056

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