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Deal Sheet: 2026 Wrangler 4-DOOR WILLYS
Autonation Chrysler Dodge Jeep Ram Columbus · Columbus, GA · VIN: 1C4PJXDN6TW151663
This Is Already a Great Deal
Opening Offer
$51,629
Asking Price
$51,310
Max Price
$51,310
- • Recent buyers paid ~$3,806 below MSRP
- • Sitting 47 days (avg 30) — extra leverage
- • Price already dropped 2 time(s) — dealer is motivated
- • Asking price is already $1,372 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$51,129
Est. Invoice$52,833
Holdback (est.)$1,704
MSRP (Sticker)$56,810
Asking Price$51,310
Markup-$5,500
Est. Dealer Margin on This Car$181
Percentile8% of inventory is priced lower
Days on Lot47 days
What Others Paid (Last 30 Days)
Cars Sold2010
Avg Markup-$3,806
Median Markup-$3,750
Best Deal-$10,000
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell30 days
Dealer Profile
Inventory108 vehicles
Avg Markup (All Models)-$4,748
Avg Markup (Wrangler)-$3,382
% Below MSRP100%
Avg Days to Sell22 days
Avg Sold Markup-$4,321
Price History
Jul 1, 2026$55,305 → $57,305(+$2,000)
Jul 4, 2026$57,305 → $53,805(-$3,500)
Jul 8, 2026$53,805 → $53,305(-$500)
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