Deal Sheet: 2026 Wrangler 4-DOOR WILLYS

Bayside Chrysler Dodge Jeep Ram · Bayside, NY · VIN: 1C4PJXDN2TW304457

Negotiation Guide

Opening Offer

$50,188

Fair Price

$51,688

Walk Away Above

$53,749

• Recent buyers paid ~$3,806 below MSRP
• Sitting 47 days (avg 30) — extra leverage
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$50,229

Est. Invoice$51,903

Holdback (est.)$1,674

MSRP (Sticker)$55,810

Asking Price$52,810

Markup-$3,000

Est. Dealer Margin on This Car$2,581

Percentile98% of inventory is priced lower

Days on Lot47 days

What Others Paid (Last 30 Days)

Cars Sold2010

Avg Markup-$3,806

Median Markup-$3,750

Best Deal-$10,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell30 days

Dealer Profile

Inventory424 vehicles

Avg Markup (All Models)-$3,400

Avg Markup (Wrangler)-$2,754

% Below MSRP100%

Avg Days to Sell26 days

Avg Sold Markup-$3,613

Price History

Jul 1, 2026$56,305 → $57,805(+$1,500)

Jul 4, 2026$57,805 → $54,805(-$3,000)

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