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Deal Sheet: 2026 Wrangler 2-DOOR WILLYS

Liberty Chrysler Dodge Jeep Ram FIAT · Rapid City, SD · VIN: 1C4PJXAN7TW161008

Negotiation Guide

Opening Offer
$50,682
Fair Price
$52,182
Walk Away Above
$54,146
  • No recent sold data — targeting invoice price

Price Breakdown

Est. Dealer Cost$50,499
Est. Invoice$52,182
Holdback$1,683
MSRP (Sticker)$56,110
Asking Price$53,610
Markup-$2,500
Dealer Margin on This Car$3,111
Percentile43% of inventory is priced lower
Days on Lot2 days

Dealer Profile

Inventory421 vehicles
Avg Markup (All Models)-$2,563
Avg Markup (Wrangler)-$1,438
% Below MSRP100%
Avg Days to Sellnull days
Avg Sold Markup$0