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Deal Sheet: 2026 Wrangler 2-DOOR WILLYS

Platte Valley Auto Mart Inc · Lexington, NE · VIN: 1C4PJXAN5TW165526

Negotiation Guide

Opening Offer
$48,976
Fair Price
$50,476
Walk Away Above
$52,375
  • No recent sold data — targeting invoice price

Price Breakdown

Est. Dealer Cost$48,848
Est. Invoice$50,476
Holdback$1,628
MSRP (Sticker)$54,275
Asking Price$51,775
Markup-$2,500
Dealer Margin on This Car$2,928
Percentile43% of inventory is priced lower
Days on Lot3 days

Dealer Profile

Inventory13 vehicles
Avg Markup (All Models)-$2,308
Avg Markup (Wrangler)-$2,500
% Below MSRP100%
Avg Days to Sellnull days
Avg Sold Markup$0