2026 Impreza RS
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Available now
- On the lot and buyable now.
- Similar Impreza RSs sell in a median of 25 days (521 recent sales).
- 910 of 910 listed nationwide are buyable right now.
Negotiation Signal
- On the lot 47 days — longer than 99% of Impreza listings in NY.
Time on the lot and prior price cuts are real negotiating leverage — a dealer carrying a slow-moving unit is more likely to deal.
What to aim for
~$32,462
- Comparable Imprezas (6) average $1,979 below MSRP — about $32,462 for this trim.
- Listed $345 above that, so there's room to negotiate toward $32,462.
- It's sat 47 days (longer than 99% locally) — that strengthens your hand.
A data-driven starting point from comparable listings and public incentives — not an appraisal. Dealer fees, trade-in, and which programs you qualify for will move the real out-the-door number.
Deal Analysis
This 2026 Impreza is listed at $32,807, which is $1,634 below its MSRP of $34,441 — a notable discount. Compared to similar vehicles nationally, this one is priced $345 higher than the market average. It has been on the dealer’s lot for 47 days. Located at Van Bortel Subaru of Rochester in Rochester, NY.
Price Breakdown
Listed price. A dealer's real offer can be lower (incentives, financing or trade-in conditions) or higher (added fees) — always ask for the out-the-door price.
Details
Delivery Pipeline
Specifications
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Est. Monthly Payment
$578/mo
Estimate only, based on the advertised price. Does not include taxes, dealer fees, or insurance.
Est. Out-the-Door Price
$35,609 price + tax
≈ $35,974 out the door, once typical title, registration and doc fees are added — but those vary by dealer.
Car tax follows where you register the car, not where the dealer is.
Save $1,332 on one of 52 comparable 2026 Impreza RS about 397 miles away. The lowest is $31,475 in Fairborn, OH — real leverage when you ask Van Bortel Subaru of Rochester to match it. See that listing →
Comparable Vehicles
Avg markup: -$1,979
47 days on lot