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Toyota Tundra Price in Madison, WI

As of November 5, 2026, there are 46 Toyota Tundra vehicles available at 2 dealerships in Madison, WI. Local dealers are pricing competitively — the average selling price is $4,195 below MSRP, with 100% of inventory at or under sticker. 2 of 2 dealers are currently pricing below MSRP on average. Prices range from $49,741 to $72,548, with a median of $65,500.

Across Wisconsin (368 listings) the average is $3,213 below MSRP (93% at/below MSRP) — Madison is priced about $983 cheaper than Wisconsin as a whole. See the Tundra in Wisconsin overview. These are advertised prices — a negotiated deal (incentives, dealer discounts) often beats them.

46

In Stock

-$4,195

Avg Markup

100.0%

At/Below MSRP

$65,500

Median Price

Price range: $49,741 to $72,548.

Dealers in Madison

DealerCountAvg MarkupBelow MSRP
Smart Motors Toyota

Madison, WI

24-$4,66224
East Madison Toyota

Madison, WI

18-$3,51518