Toyota Tacoma Price in Jacksonville, FL

As of November 10, 2026, there are 180 Toyota Tacoma vehicles available at 4 dealerships in Jacksonville, FL. Expect an average markup of $214 over MSRP in Jacksonville, though 76% of listings are still at or below sticker price. 2 of 4 dealers are currently pricing below MSRP on average. Prices range from $36,158 to $58,957, with a median of $47,017.

Across Florida (4,556 listings) the average is $128 below MSRP (80% at/below MSRP) — Jacksonville is priced about $342 higher than Florida as a whole. See the Tacoma in Florida overview. These are advertised prices — a negotiated deal (incentives, dealer discounts) often beats them.