Toyota 4Runner Price in West Virginia
As of October 19, 2026, there are 148 Toyota 4Runner vehicles available at 11 dealerships in West Virginia. West Virginia dealers are pricing competitively — the average selling price is $113 below MSRP, with 89% of inventory at or under sticker. 10 of 11 dealers are currently pricing below MSRP on average. Prices range from $45,730 to $66,473, with a median of $59,956.
These are advertised prices — a negotiated deal (incentives, dealer discounts) often beats them.
148
In Stock
-$113
Avg Markup
88.5%
At/Below MSRP
$59,956
Median Price
Price range: $45,730 to $66,473.
Dealers in West Virginia
| Dealer | Count | Avg Markup | Below MSRP |
|---|---|---|---|
| Thornhill Toyota Chapmanville, WV | 24 | -$647 | 24 |
| Moses Toyota Saint Albans, WV | 26 | -$335 | 26 |
| Victory Toyota Barboursville Barboursville, WV | 9 | -$191 | 8 |
| Moses Toyota of Morgantown Morgantown, WV | 20 | $0 | 20 |
| Victory Toyota Charleston Charleston, WV | 14 | $0 | 14 |
| Ramey Toyota Princeton, WV | 11 | $0 | 11 |
| Buckhannon Toyota Buckhannon, WV | 10 | $0 | 10 |
| CMA's Toyota of Martinsburg Martinsburg, WV | 8 | $0 | 8 |
| Victory Toyota Highlands Triadelphia, WV | 7 | $0 | 7 |
| L & S Toyota of Beckley Beckley, WV | 3 | $0 | 3 |
| Dan Cava's Toyota World White Hall, WV | 16 | +$573 | 0 |