Negotiation Guide
Opening Offer
$36,836
Fair Price
$38,336
Walk Away Above
$38,858
- • Recent buyers paid ~$841 below MSRP
- • Sitting 47 days (avg 31) — extra leverage
Price Breakdown
Est. Dealer Cost$35,442
Est. Invoice$36,623
Holdback (est.)$1,181
MSRP (Sticker)$39,380
Asking Price$38,742
Markup-$638
Est. Dealer Margin on This Car$3,300
Percentile73% of inventory is priced lower
Days on Lot47 days
What Others Paid (Last 30 Days)
Cars Sold150
Avg Markup-$841
Median Markup-$816
Best Deal-$1,357
Worst Deal-$441
% Sold Below MSRP100%
Avg Days to Sell31 days
Dealer Profile
Inventory220 vehicles
Avg Markup (All Models)-$1,133
Avg Markup (Carnival)-$668
% Below MSRP100%
Avg Days to Sell22 days
Avg Sold Markup-$1,139
Cheaper Carnival LX Inventory
Oxendale KiaFlagstaff, AZ
-$1,330$38,75047d
Della KiaPlattsburgh, NY
-$1,292$40,04847d
Kia of St. CloudWaite Park, MN
-$1,290$38,56547d
Bramlett KiaDecatur, AL
-$1,287$38,53847d
Rusty Wallace KiaLouisville, TN
-$1,273$38,41247d
Kia of LexingtonNicholasville, KY
-$1,271$38,45947d
Deacon Jones KiaGoldsboro, NC
-$1,270$39,65547d
Coastal KiaWilmington, NC
-$1,270$39,65547d
Kia of DuluthDuluth, MN
-$1,252$38,30847d
Roseville KiaRoseville, CA
-$1,249$38,08147d