Deal Sheet: 2026 Seltos S

Ken Garff Kia Bell Road · Phoenix, AZ · VIN: KNDEU2AA9T7953525

Negotiation Guide

Opening Offer

$25,821

Fair Price

$27,321

Walk Away Above

$27,703

• Recent buyers paid ~$568 below MSRP
• Sitting 90 days (avg 53) — extra leverage

Price Breakdown

Est. Dealer Cost$25,277

Est. Invoice$26,119

Holdback (est.)$843

MSRP (Sticker)$28,085

Asking Price$27,560

Markup-$525

Est. Dealer Margin on This Car$2,284

Percentile44% of inventory is priced lower

Days on Lot90 days

What Others Paid (Last 30 Days)

Cars Sold3575

Avg Markup-$568

Median Markup-$496

Best Deal-$1,056

Worst Deal-$270

% Sold Below MSRP100%

Avg Days to Sell53 days

Dealer Profile

Inventory774 vehicles

Avg Markup (All Models)-$860

Avg Markup (Seltos)-$550

% Below MSRP62%

Avg Days to Sell55 days

Avg Sold Markup-$827

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