Negotiation Guide
Opening Offer
$43,540
Fair Price
$45,040
Walk Away Above
$45,802
- • Recent buyers paid ~$1,525 below MSRP
Price Breakdown
Est. Dealer Cost$41,909
Est. Invoice$43,305
Holdback (est.)$1,397
MSRP (Sticker)$46,565
Asking Price$45,158
Markup-$1,407
Est. Dealer Margin on This Car$3,250
Percentile78% of inventory is priced lower
Days on Lot43 days
What Others Paid (Last 30 Days)
Cars Sold45
Avg Markup-$1,525
Median Markup-$1,479
Best Deal-$1,733
Worst Deal-$1,378
% Sold Below MSRP100%
Avg Days to Sell30 days
Dealer Profile
Inventory363 vehicles
Avg Markup (All Models)-$960
Avg Markup (Niro EV)-$1,077
% Below MSRP56%
Avg Days to Sell30 days
Avg Sold Markup-$827
Cheaper Niro EV Wave Inventory
Ron Tonkin KiaGladstone, OR
-$1,733$46,72248d
Napleton Kia of FishersFishers, IN
-$1,728$46,70239d
Roseville KiaRoseville, CA
-$1,728$46,70216d
Kia of Fort MyersFort Myers, FL
-$1,725$46,68548d
Kia of VacavilleVacaville, CA
-$1,722$46,66811d
University KiaHuntsville, AL
-$1,717$46,6432d
University KiaHuntsville, AL
-$1,717$46,6434d
Beaverton KiaBeaverton, OR
-$1,716$46,50948d
Palm Springs KiaCathedral City, CA
-$1,712$46,61848d
Beaverton KiaBeaverton, OR
-$1,711$46,48448d