Negotiation Guide
Opening Offer
$43,454
Fair Price
$44,954
Walk Away Above
$45,697
- • Recent buyers paid ~$1,486 below MSRP
Price Breakdown
Est. Dealer Cost$41,796
Est. Invoice$43,189
Holdback (est.)$1,393
MSRP (Sticker)$46,440
Asking Price$45,054
Markup-$1,386
Est. Dealer Margin on This Car$3,258
Percentile91% of inventory is priced lower
Days on Lot27 days
What Others Paid (Last 30 Days)
Cars Sold64
Avg Markup-$1,486
Median Markup-$1,444
Best Deal-$1,733
Worst Deal-$1,273
% Sold Below MSRP100%
Avg Days to Sell65 days
Dealer Profile
Inventory286 vehicles
Avg Markup (All Models)-$886
Avg Markup (Niro EV)-$1,046
% Below MSRP100%
Avg Days to Sell48 days
Avg Sold Markup-$912
Cheaper Niro EV Wave Inventory
Findlay KiaLas Vegas, NV
-$1,736$46,73416d
Napleton Kia of FishersFishers, IN
-$1,728$46,70281d
Roseville KiaRoseville, CA
-$1,728$46,70258d
Kia of Fort MyersFort Myers, FL
-$1,725$46,68590d
Kia of VacavilleVacaville, CA
-$1,722$46,66853d
University KiaHuntsville, AL
-$1,717$46,64346d
University KiaHuntsville, AL
-$1,717$46,64344d
Beaverton KiaBeaverton, OR
-$1,716$46,50990d
Weston KiaGresham, OR
-$1,712$46,6182d
Ron Tonkin KiaGladstone, OR
-$1,712$46,6182d