Negotiation Guide
Opening Offer
$39,510
Fair Price
$41,010
Walk Away Above
$41,660
- • Recent buyers paid ~$900 below MSRP
- • Sitting 35 days (avg 18) — extra leverage
Price Breakdown
Est. Dealer Cost$38,079
Est. Invoice$39,348
Holdback$1,269
MSRP (Sticker)$42,310
Asking Price$41,171
Markup-$1,139
Dealer Margin on This Car$3,092
Percentile5% of inventory is priced lower
Days on Lot35 days
What Others Paid (Last 30 Days)
Cars Sold302
Avg Markup-$900
Median Markup-$872
Best Deal-$1,188
Worst Deal-$682
% Sold Below MSRP100%
Avg Days to Sell18 days
Dealer Profile
Inventory363 vehicles
Avg Markup (All Models)-$1,409
Avg Markup (Niro EV)-$1,261
% Below MSRP100%
Avg Days to Sell16 days
Avg Sold Markup-$1,409
Cheaper Niro EV WIND Inventory
Destination KiaAlbany, NY
-$1,229$42,71635d
Findlay KiaLas Vegas, NV
-$1,202$42,21335d
Findlay KiaLas Vegas, NV
-$1,184$42,1217d
Kiefer KiaEugene, OR
-$1,175$42,31030d
Kiefer KiaEugene, OR
-$1,175$42,31030d
Kia of PortlandPortland, OR
-$1,175$42,31017d
Kia of PortlandPortland, OR
-$1,175$42,3103d
Kiefer KiaEugene, OR
-$1,175$42,31030d
Kiefer KiaEugene, OR
-$1,175$42,31035d
Kiefer KiaEugene, OR
-$1,175$42,31030d