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Deal Sheet: 2026 Trailseeker Premium
Gold Rush Subaru · Auburn, CA · VIN: JTMBGAHC3TY007121
This Is Already a Great Deal
Opening Offer
$40,143
Asking Price
$39,096
Max Price
$39,096
- • Recent buyers paid ~$343 below MSRP
- • Price already dropped 2 time(s) — dealer is motivated
- • Asking price is already $2,657 below what others pay — great deal
Price Breakdown
Dealer Cost$39,643
Invoice (factory)$40,485
Holdback (est.)$842
✓ Invoice is the actual factory figure for this VIN (from Subaru), not an estimate.
MSRP (Sticker)$42,096
Asking Price$39,096
Markup-$3,000
Actual Dealer Margin on This Car$-547
Percentile5% of inventory is priced lower
Days on Lot31 days
What Others Paid (Last 30 Days)
Cars Sold345
Avg Markup-$343
Median Markup$0
Best Deal-$5,680
Worst Deal+$4,249
% Sold Below MSRP56%
Avg Days to Sell24 days
Dealer Profile
Inventory130 vehicles
Avg Markup (All Models)-$191
Avg Markup (Trailseeker)-$2,250
% Below MSRP100%
Avg Days to Sell29 days
Avg Sold Markup-$610
Price History
Jul 19, 2026$42,096 → $40,596(-$1,500)
Aug 16, 2026$40,596 → $39,096(-$1,500)
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