Deal Sheet: 2026 4Runner Hybrid 4Runner Platinum FT4WD

Swickard Toyota · Edmonds, WA · VIN: JTEVB5BR9T130BY88

Negotiation Guide

Opening Offer

$65,366

Fair Price

$66,866

Walk Away Above

$67,098

• Recent buyers paid ~$463 below MSRP

Price Breakdown

Est. Dealer Cost$59,923

Est. Invoice$61,269

Holdback (est.)$1,347

MSRP (Sticker)$67,329

Asking Price$67,529

Markup+$200

Est. Dealer Margin on This Car$7,606

Percentile72% of inventory is priced lower

Days on Lot4 days

What Others Paid (Last 30 Days)

Cars Sold336

Avg Markup-$463

Median Markup$0

Best Deal-$7,000

Worst Deal+$4,079

% Sold Below MSRP68%

Avg Days to Sell40 days

Dealer Profile

Inventory276 vehicles

Avg Markup (All Models)+$1,228

Avg Markup (4Runner Hybrid)+$865

% Below MSRP13%

Avg Days to Sell33 days

Avg Sold Markup+$1,067

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