Deal Sheet: 2026 4Runner Hybrid 4Runner Platinum FT4WD

Wolfchase Toyota · Cordova, TN · VIN: JTEVB5BR8T5051239

Negotiation Guide

Opening Offer

$66,057

Fair Price

$67,557

Walk Away Above

$67,846

• Recent buyers paid ~$577 below MSRP

Price Breakdown

Est. Dealer Cost$60,639

Est. Invoice$62,002

Holdback$1,363

MSRP (Sticker)$68,134

Dealer Add-Ons (DIA)+$499

Asking Price$69,432

Markup+$1,298

Dealer Margin on This Car$8,793

Percentile94% of inventory is priced lower

Days on Lot2 days

What Others Paid (Last 30 Days)

Cars Sold435

Avg Markup-$577

Median Markup$0

Best Deal-$11,822

Worst Deal+$4,295

% Sold Below MSRP75%

Avg Days to Sell46 days

Dealer Profile

Inventory264 vehicles

Avg Markup (All Models)+$540

Avg Markup (4Runner Hybrid)-$354

% Below MSRP21%

Avg Days to Sell32 days

Avg Sold Markup+$638

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