Deal Sheet: 2026 4Runner Hybrid 4Runner Platinum FT4WD

Falmouth Toyota · Bourne, MA · VIN: JTEVB5BR6T5051739

Negotiation Guide

Opening Offer

$66,076

Fair Price

$67,576

Walk Away Above

$67,808

• Recent buyers paid ~$463 below MSRP

Price Breakdown

Est. Dealer Cost$60,555

Est. Invoice$61,915

Holdback (est.)$1,361

MSRP (Sticker)$68,039

Asking Price$68,039

Markup$0

Est. Dealer Margin on This Car$7,484

Percentile62% of inventory is priced lower

Days on Lot26 days

What Others Paid (Last 30 Days)

Cars Sold336

Avg Markup-$463

Median Markup$0

Best Deal-$7,000

Worst Deal+$4,079

% Sold Below MSRP68%

Avg Days to Sell40 days

Dealer Profile

Inventory69 vehicles

Avg Markup (All Models)-$110

Avg Markup (4Runner Hybrid)$0

% Below MSRP100%

Avg Days to Sell53 days

Avg Sold Markup-$460

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