Deal Sheet: 2026 4Runner Hybrid 4Runner Platinum FT4WD

Five Star Toyota of Milledgeville · Milledgeville, GA · VIN: JTEVB5BR6T5035394

Negotiation Guide

Opening Offer

$64,320

Fair Price

$65,820

Walk Away Above

$66,728

• Recent buyers paid ~$463 below MSRP
• Sitting 145 days (avg 40) — extra leverage

Price Breakdown

Est. Dealer Cost$60,196

Est. Invoice$61,549

Holdback (est.)$1,353

MSRP (Sticker)$67,636

Asking Price$67,636

Markup$0

Est. Dealer Margin on This Car$7,440

Percentile62% of inventory is priced lower

Days on Lot145 days

What Others Paid (Last 30 Days)

Cars Sold336

Avg Markup-$463

Median Markup$0

Best Deal-$7,000

Worst Deal+$4,079

% Sold Below MSRP68%

Avg Days to Sell40 days

Dealer Profile

Inventory10 vehicles

Avg Markup (All Models)$0

Avg Markup (4Runner Hybrid)$0

% Below MSRP100%

Avg Days to Sell37 days

Avg Sold Markup-$11

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