Deal Sheet: 2026 4Runner Hybrid 4Runner Platinum FT4WD

Baxter Toyota of La Vista · La Vista, NE · VIN: JTEVB5BR5T5054292

Negotiation Guide

Opening Offer

$66,876

Fair Price

$68,376

Walk Away Above

$68,608

• Recent buyers paid ~$463 below MSRP

Price Breakdown

Est. Dealer Cost$61,267

Est. Invoice$62,643

Holdback (est.)$1,377

MSRP (Sticker)$68,839

Asking Price$68,839

Markup$0

Est. Dealer Margin on This Car$7,572

Percentile62% of inventory is priced lower

Days on Lot4 days

What Others Paid (Last 30 Days)

Cars Sold336

Avg Markup-$463

Median Markup$0

Best Deal-$7,000

Worst Deal+$4,079

% Sold Below MSRP68%

Avg Days to Sell40 days

Dealer Profile

Inventory347 vehicles

Avg Markup (All Models)-$258

Avg Markup (4Runner Hybrid)$0

% Below MSRP99%

Avg Days to Sell36 days

Avg Sold Markup-$747

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