Deal Sheet: 2026 4Runner Hybrid 4Runner Platinum FT4WD

Toyota of Colorado Springs · Colorado Springs, CO · VIN: JTEVB5BR5T5050260

Negotiation Guide

Opening Offer

$65,471

Fair Price

$66,971

Walk Away Above

$67,203

• Recent buyers paid ~$463 below MSRP

Price Breakdown

Est. Dealer Cost$60,016

Est. Invoice$61,365

Holdback (est.)$1,349

MSRP (Sticker)$67,434

Asking Price$67,434

Markup$0

Est. Dealer Margin on This Car$7,418

Percentile62% of inventory is priced lower

Days on Lot33 days

What Others Paid (Last 30 Days)

Cars Sold336

Avg Markup-$463

Median Markup$0

Best Deal-$7,000

Worst Deal+$4,079

% Sold Below MSRP68%

Avg Days to Sell40 days

Dealer Profile

Inventory324 vehicles

Avg Markup (All Models)-$1,265

Avg Markup (4Runner Hybrid)$0

% Below MSRP100%

Avg Days to Sell35 days

Avg Sold Markup-$1,281

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