Deal Sheet: 2026 4Runner Hybrid 4Runner Platinum FT4WD

Kolar Toyota · Duluth, MN · VIN: JTEVB5BR5T129CT50

Negotiation Guide

Opening Offer

$65,361

Fair Price

$66,861

Walk Away Above

$67,095

• Recent buyers paid ~$468 below MSRP

Price Breakdown

Est. Dealer Cost$59,923

Est. Invoice$61,269

Holdback (est.)$1,347

MSRP (Sticker)$67,329

Asking Price$67,679

Markup+$350

Est. Dealer Margin on This Car$7,756

Percentile78% of inventory is priced lower

Days on Lot6 days

What Others Paid (Last 30 Days)

Cars Sold356

Avg Markup-$468

Median Markup$0

Best Deal-$7,000

Worst Deal+$4,079

% Sold Below MSRP68%

Avg Days to Sell40 days

Dealer Profile

Inventory154 vehicles

Avg Markup (All Models)+$333

Avg Markup (4Runner Hybrid)+$350

% Below MSRP1%

Avg Days to Sell32 days

Avg Sold Markup+$378

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