Deal Sheet: 2026 4Runner Hybrid 4Runner Platinum FT4WD

Toyota of Lake City · N.E.", WA · VIN: JTEVB5BR4T5050718

Negotiation Guide

Opening Offer

$64,637

Fair Price

$66,137

Walk Away Above

$66,426

• Recent buyers paid ~$577 below MSRP

Price Breakdown

Est. Dealer Cost$59,375

Est. Invoice$60,710

Holdback$1,334

MSRP (Sticker)$66,714

Asking Price$66,714

Markup$0

Dealer Margin on This Car$7,339

Percentile64% of inventory is priced lower

Days on Lot6 days

What Others Paid (Last 30 Days)

Cars Sold435

Avg Markup-$577

Median Markup$0

Best Deal-$11,822

Worst Deal+$4,295

% Sold Below MSRP75%

Avg Days to Sell46 days

Dealer Profile

Inventory211 vehicles

Avg Markup (All Models)$0

Avg Markup (4Runner Hybrid)$0

% Below MSRP100%

Avg Days to Sell33 days

Avg Sold Markup-$19

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