Deal Sheet: 2026 4Runner Hybrid 4Runner Limited FT4WD

Pedersen Toyota, Ltd. · 4455 South College Avenue, 15 · VIN: JTEVB5BR3T5048104

Negotiation Guide

Opening Offer

$62,164

Fair Price

$63,664

Walk Away Above

$63,987

• Recent buyers paid ~$645 below MSRP

Price Breakdown

Est. Dealer Cost$57,235

Est. Invoice$58,521

Holdback$1,286

MSRP (Sticker)$64,309

Asking Price$64,309

Markup$0

Dealer Margin on This Car$7,074

Percentile73% of inventory is priced lower

Days on Lot32 days

What Others Paid (Last 30 Days)

Cars Sold840

Avg Markup-$645

Median Markup$0

Best Deal-$7,977

Worst Deal+$10,880

% Sold Below MSRP77%

Avg Days to Sell49 days

Dealer Profile

Inventory235 vehicles

Avg Markup (All Models)-$440

Avg Markup (4Runner Hybrid)-$493

% Below MSRP97%

Avg Days to Sell32 days

Avg Sold Markup-$613

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