Deal Sheet: 2026 4Runner Hybrid 4Runner Platinum FT4WD

Bayside Toyota · Prince Frederick, MD · VIN: JTEVB5BR3T129FH76

Negotiation Guide

Opening Offer

$66,556

Fair Price

$68,056

Walk Away Above

$68,288

• Recent buyers paid ~$463 below MSRP

Price Breakdown

Est. Dealer Cost$60,982

Est. Invoice$62,352

Holdback (est.)$1,370

MSRP (Sticker)$68,519

Asking Price$68,519

Markup$0

Est. Dealer Margin on This Car$7,537

Percentile62% of inventory is priced lower

Days on Lot7 days

What Others Paid (Last 30 Days)

Cars Sold336

Avg Markup-$463

Median Markup$0

Best Deal-$7,000

Worst Deal+$4,079

% Sold Below MSRP68%

Avg Days to Sell40 days

Dealer Profile

Inventory103 vehicles

Avg Markup (All Models)-$430

Avg Markup (4Runner Hybrid)$0

% Below MSRP96%

Avg Days to Sell35 days

Avg Sold Markup-$354

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