Deal Sheet: 2026 4Runner Hybrid 4Runner Platinum FT4WD

Rock Springs Toyota · Rock Springs, WY · VIN: JTEVB5BR0T5043765

Negotiation Guide

Opening Offer

$64,936

Fair Price

$66,436

Walk Away Above

$66,670

• Recent buyers paid ~$468 below MSRP

Price Breakdown

Est. Dealer Cost$59,545

Est. Invoice$60,883

Holdback (est.)$1,338

MSRP (Sticker)$66,904

Asking Price$66,904

Markup$0

Est. Dealer Margin on This Car$7,359

Percentile62% of inventory is priced lower

Days on Lot49 days

What Others Paid (Last 30 Days)

Cars Sold356

Avg Markup-$468

Median Markup$0

Best Deal-$7,000

Worst Deal+$4,079

% Sold Below MSRP68%

Avg Days to Sell40 days

Dealer Profile

Inventory29 vehicles

Avg Markup (All Models)$0

Avg Markup (4Runner Hybrid)$0

% Below MSRP100%

Avg Days to Sell42 days

Avg Sold Markup$0

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