Deal Sheet: 2026 4Runner TRD Sport Premium PT4WD

Toyota Direct · Columbus, OH · VIN: JTEVA5BR9T5148968

This Is Already a Great Deal

Opening Offer

$53,900

Asking Price

$55,567

Max Price

$55,567

• Recent buyers paid ~$545 below MSRP
• Asking price is already $2,631 below what others pay — great deal

Price Breakdown

Est. Dealer Cost$52,281

Est. Invoice$53,456

Holdback (est.)$1,175

MSRP (Sticker)$58,743

Asking Price$55,567

Markup-$3,176

Est. Dealer Margin on This Car$3,286

Percentile7% of inventory is priced lower

Days on Lot1 days

What Others Paid (Last 30 Days)

Cars Sold1621

Avg Markup-$545

Median Markup$0

Best Deal-$5,866

Worst Deal+$15,999

% Sold Below MSRP71%

Avg Days to Sell36 days

Dealer Profile

Inventory85 vehicles

Avg Markup (All Models)-$3,634

Avg Markup (4Runner)-$3,167

% Below MSRP100%

Avg Days to Sell14 days

Avg Sold Markup-$1,974

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