Deal Sheet: 2026 4Runner Limited FT4WD

Hartford Toyota · Hartford, CT · VIN: JTEVA5BR5T5143587

Negotiation Guide

Opening Offer

$61,333

Fair Price

$62,833

Walk Away Above

$63,025

• Recent buyers paid ~$385 below MSRP

Price Breakdown

Est. Dealer Cost$56,264

Est. Invoice$57,528

Holdback (est.)$1,264

MSRP (Sticker)$63,218

Asking Price$63,218

Markup$0

Est. Dealer Margin on This Car$6,954

Percentile67% of inventory is priced lower

Days on Lot15 days

What Others Paid (Last 30 Days)

Cars Sold1262

Avg Markup-$385

Median Markup$0

Best Deal-$13,348

Worst Deal+$4,995

% Sold Below MSRP71%

Avg Days to Sell32 days

Dealer Profile

Inventory242 vehicles

Avg Markup (All Models)-$532

Avg Markup (4Runner)$0

% Below MSRP100%

Avg Days to Sell35 days

Avg Sold Markup-$677

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