Deal Sheet: 2026 4Runner TRD Off-Road PT4WD

East Coast Toyota · Wood Ridge, NJ · VIN: JTEVA5BR3T5129915

Negotiation Guide

Opening Offer

$53,446

Fair Price

$54,946

Walk Away Above

$55,057

• Recent buyers paid ~$222 below MSRP

Price Breakdown

Est. Dealer Cost$49,100

Est. Invoice$50,203

Holdback$1,103

MSRP (Sticker)$55,168

Asking Price$55,168

Markup$0

Dealer Margin on This Car$6,068

Percentile68% of inventory is priced lower

Days on Lot60 days

What Others Paid (Last 30 Days)

Cars Sold381

Avg Markup-$222

Median Markup$0

Best Deal-$3,746

Worst Deal+$16,490

% Sold Below MSRP71%

Avg Days to Sell40 days

Dealer Profile

Inventory241 vehicles

Avg Markup (All Models)+$641

Avg Markup (4Runner)$0

% Below MSRP61%

Avg Days to Sell33 days

Avg Sold Markup+$612

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