Deal Sheet: 2026 4Runner Limited FT4WD

Hosmer Toyota · Mason City, IA · VIN: JTEVA5BR1T5140699

Negotiation Guide

Opening Offer

$59,793

Fair Price

$61,293

Walk Away Above

$61,488

• Recent buyers paid ~$390 below MSRP

Price Breakdown

Est. Dealer Cost$54,898

Est. Invoice$56,132

Holdback (est.)$1,234

MSRP (Sticker)$61,683

Asking Price$61,683

Markup$0

Est. Dealer Margin on This Car$6,785

Percentile68% of inventory is priced lower

Days on Lot20 days

What Others Paid (Last 30 Days)

Cars Sold1254

Avg Markup-$390

Median Markup$0

Best Deal-$13,348

Worst Deal+$4,995

% Sold Below MSRP71%

Avg Days to Sell33 days

Dealer Profile

Inventory21 vehicles

Avg Markup (All Models)$0

Avg Markup (4Runner)$0

% Below MSRP100%

Avg Days to Sell41 days

Avg Sold Markup$0

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