Deal Sheet: 2027 Prius XLE AWD

Crabtree Toyota · Watertown, CT · VIN: JTDADABU3V130AH77

Negotiation Guide

Opening Offer

$36,291

Fair Price

$37,791

Walk Away Above

$37,928

• Recent buyers paid ~$275 below MSRP

Price Breakdown

Est. Dealer Cost$33,879

Est. Invoice$34,640

Holdback (est.)$761

MSRP (Sticker)$38,066

Asking Price$38,066

Markup$0

Est. Dealer Margin on This Car$4,187

Percentile76% of inventory is priced lower

Days on Lot2 days

What Others Paid (Last 30 Days)

Cars Sold153

Avg Markup-$275

Median Markup$0

Best Deal-$2,224

Worst Deal+$1,790

% Sold Below MSRP80%

Avg Days to Sell19 days

Dealer Profile

Inventory289 vehicles

Avg Markup (All Models)-$570

Avg Markup (Prius)$0

% Below MSRP100%

Avg Days to Sell33 days

Avg Sold Markup-$269

Price History

Jul 17, 2026$37,699 → $38,066(+$367)

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