Negotiation Guide
Opening Offer
$32,801
Fair Price
$34,301
Walk Away Above
$34,292
- • Recent buyers paid ~$286 above MSRP
- • Sitting 57 days (avg 32) — extra leverage
Price Breakdown
Est. Dealer Cost$30,512
Est. Invoice$31,198
Holdback (est.)$686
MSRP (Sticker)$34,283
Dealer Add-Ons (DIA)+$499
Asking Price$35,481
Markup+$1,198
Markup includes $499 in dealer add-ons (DIA) above the factory sticker — typically negotiable. Learn what these are →
Est. Dealer Margin on This Car$4,969
Percentile88% of inventory is priced lower
Days on Lot57 days
What Others Paid (Last 30 Days)
Cars Sold43
Avg Markup+$286
Median Markup$0
Best Deal-$1,377
Worst Deal+$4,079
% Sold Below MSRP51%
Avg Days to Sell32 days
Dealer Profile
Inventory766 vehicles
Avg Markup (All Models)+$598
Avg Markup (GR86)+$1,056
% Below MSRP23%
Avg Days to Sell31 days
Avg Sold Markup+$686
Price History
Jul 2, 2026$34,283 → $35,481(+$1,198)
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