Negotiation Guide
Opening Offer
$36,794
Fair Price
$38,294
Walk Away Above
$39,490
- • No recent sold data — targeting invoice price
Price Breakdown
Dealer Cost$37,480
Invoice (factory)$38,294
Holdback (est.)$814
✓ Invoice is the actual factory figure for this VIN (from Subaru), not an estimate.
MSRP (Sticker)$40,685
Asking Price$41,773
Markup+$1,088
Actual Dealer Margin on This Car$4,293
Percentile96% of inventory is priced lower
Days on Lot1 days
Dealer Profile
Inventory169 vehicles
Avg Markup (All Models)+$601
Avg Markup (BRZ)+$1,088
% Below MSRP18%
Avg Days to Sellnull days
Avg Sold Markup$0
Cheaper BRZ tS Inventory
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