Negotiation Guide
Opening Offer
$35,928
Fair Price
$37,428
Walk Away Above
$38,836
- • No recent sold data — targeting invoice price
Price Breakdown
Est. Dealer Cost$36,623
Est. Invoice$37,428
Holdback$805
MSRP (Sticker)$40,245
Asking Price$39,738
Markup-$507
Dealer Margin on This Car$3,115
Percentile39% of inventory is priced lower
Days on Lot0 days
Dealer Profile
Inventory184 vehicles
Avg Markup (All Models)-$1,328
Avg Markup (BRZ)-$507
% Below MSRP98%
Avg Days to Sellnull days
Avg Sold Markup$0
Cheaper BRZ tS Inventory
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-$4,501$36,6220d
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Jerry Seiner SubaruValencia, CA
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Zeigler Subaru of Fort WayneFort Wayne, IN
-$2,538$39,4510d
Sutherlin Subaru Huntington BeachHuntington Beach, CA
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-$2,529$38,9180d
Subaru of North TampaTampa, FL
-$2,472$38,5700d