Negotiation Guide
Opening Offer
$36,623
Fair Price
$38,123
Walk Away Above
$39,558
- • No recent sold data — targeting invoice price
Price Breakdown
Est. Dealer Cost$37,304
Est. Invoice$38,123
Holdback$820
MSRP (Sticker)$40,993
Asking Price$39,817
Markup-$1,176
Dealer Margin on This Car$2,513
Percentile31% of inventory is priced lower
Days on Lot0 days
Dealer Profile
Inventory97 vehicles
Avg Markup (All Models)-$389
Avg Markup (BRZ)-$1,176
% Below MSRP48%
Avg Days to Sellnull days
Avg Sold Markup$0
Cheaper BRZ tS Inventory
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-$5,208$35,1440d
Downtown SubaruOakland, CA
-$4,501$36,6220d
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McCrea SubaruEureka, CA
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Jerry Seiner SubaruValencia, CA
-$2,830$38,0840d
Zeigler Subaru of Fort WayneFort Wayne, IN
-$2,538$39,4510d
Sutherlin Subaru Huntington BeachHuntington Beach, CA
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Sutherlin Subaru Huntington BeachHuntington Beach, CA
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Sutherlin Subaru Huntington BeachHuntington Beach, CA
-$2,529$38,9180d
Subaru of North TampaTampa, FL
-$2,472$38,5700d