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Deal Sheet: 2026 Impreza Sport
Flow Subaru of Charlottesville · Charlottesville, VA · VIN: JF1GUAFC1T8271641
Negotiation Guide
Opening Offer
$27,889
Fair Price
$29,389
Walk Away Above
$29,888
- • Recent buyers paid ~$839 below MSRP
- • Sitting 41 days (avg 27) — extra leverage
- • Price already dropped 1 time(s) — dealer is motivated
Price Breakdown
Dealer Cost$27,954
Invoice (factory)$28,562
Holdback (est.)$608
✓ Invoice is the actual factory figure for this VIN (from Subaru), not an estimate.
MSRP (Sticker)$30,386
Asking Price$29,398
Markup-$988
Actual Dealer Margin on This Car$1,444
Percentile40% of inventory is priced lower
Days on Lot41 days
What Others Paid (Last 30 Days)
Cars Sold1026
Avg Markup-$839
Median Markup-$1,024
Best Deal-$3,317
Worst Deal+$3,995
% Sold Below MSRP77%
Avg Days to Sell27 days
Dealer Profile
Inventory98 vehicles
Avg Markup (All Models)-$1,844
Avg Markup (Impreza)-$935
% Below MSRP60%
Avg Days to Sell21 days
Avg Sold Markup-$1,736
Price History
Aug 9, 2026$29,598 → $29,398(-$200)
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