Deal Sheet: 2026 Corolla SE FWD

Sunny King Toyota · Anniston, AL · VIN: 5YFS4MCE0TP27C977

Negotiation Guide

Opening Offer

$26,847

Fair Price

$28,347

Walk Away Above

$28,356

• Recent buyers paid ~$18 below MSRP

Price Breakdown

Est. Dealer Cost$25,245

Est. Invoice$25,812

Holdback (est.)$567

MSRP (Sticker)$28,365

Asking Price$28,365

Markup$0

Est. Dealer Margin on This Car$3,120

Percentile58% of inventory is priced lower

Days on Lot13 days

What Others Paid (Last 30 Days)

Cars Sold5447

Avg Markup-$18

Median Markup$0

Best Deal-$4,418

Worst Deal+$5,995

% Sold Below MSRP68%

Avg Days to Sell30 days

Dealer Profile

Inventory153 vehicles

Avg Markup (All Models)-$18

Avg Markup (Corolla)$0

% Below MSRP99%

Avg Days to Sell23 days

Avg Sold Markup+$39

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