Negotiation Guide
Opening Offer
$35,700
Fair Price
$37,200
Walk Away Above
$38,600
- • No recent sold data — targeting invoice price
Price Breakdown
Est. Dealer Cost$36,000
Est. Invoice$37,200
Holdback (est.)$1,200
MSRP (Sticker)$40,000
Asking Price$39,148
Markup-$852
Est. Dealer Margin on This Car$3,148
Percentile67% of inventory is priced lower
Days on Lot37 days
Dealer Profile
Inventory542 vehicles
Avg Markup (All Models)-$933
Avg Markup (EV6)-$1,104
% Below MSRP100%
Avg Days to Sell17 days
Avg Sold Markup-$924
Cheaper EV6 Light Inventory
Findlay KiaLas Vegas, NV
-$1,176$39,91437d
Roseville KiaRoseville, CA
-$1,138$39,73232d
Findlay KiaLas Vegas, NV
-$1,130$39,40034d
Kiefer KiaEugene, OR
-$1,111$39,30920d
Roseville KiaRoseville, CA
-$1,103$39,27232d
Roseville KiaRoseville, CA
-$1,074$39,42148d
Kia of VacavilleVacaville, CA
-$1,050$39,01016d
Folsom Lake KiaFolsom, CA
-$1,050$39,01016d
Jts KiaColumbia, SC
-$1,039$38,96125d
Kia of WarrentonWarrenton, OR
-$1,039$38,96116d