Deal Sheet: 2026 Grand Highlander Hybrid XLE AWD

Cobb County Toyota · Kennesaw, GA · VIN: 5TDACAB51TS112429

Negotiation Guide

Opening Offer

$51,001

Fair Price

$52,501

Walk Away Above

$52,264

• Recent buyers paid ~$475 above MSRP

Price Breakdown

Est. Dealer Cost$46,303

Est. Invoice$47,344

Holdback$1,041

MSRP (Sticker)$52,026

Asking Price$53,526

Markup+$1,500

Dealer Margin on This Car$7,223

Percentile88% of inventory is priced lower

Days on Lot14 days

What Others Paid (Last 30 Days)

Cars Sold2088

Avg Markup+$475

Median Markup$0

Best Deal-$3,675

Worst Deal+$7,995

% Sold Below MSRP62%

Avg Days to Sell24 days

Dealer Profile

Inventory359 vehicles

Avg Markup (All Models)-$1,095

Avg Markup (Grand Highlander Hybrid)+$1,500

% Below MSRP88%

Avg Days to Sell21 days

Avg Sold Markup-$911

Cheaper Grand Highlander Hybrid XLE AWD Inventory

Mike Calvert ToyotaHouston, TX

-$3,383$51,14410d

Toyota of New OrleansNew Orleans, LA

-$3,173$50,64214d

Westboro Toyota, Inc.271 Turnpike Road, 9999

-$2,737$50,24123d

North Park Toyota of San AntonioSan Antonio, TX

-$2,541$52,84036d

Lithia Toyota of ReddingRedding, CA

-$1,790$50,2431d

A-1 ToyotaNew Haven, CT

-$1,749$50,06921d

A-1 ToyotaNew Haven, CT

-$1,735$49,97822d

A-1 ToyotaNew Haven, CT

-$1,606$48,83217d

A-1 ToyotaNew Haven, CT

-$1,584$48,5442d

St. Charles ToyotaSt. Charles, IL

-$1,500$49,1314d