Deal Sheet: 2026 Grand Highlander Hybrid XLE FWD

Jim Ellis Toyota of McDonough · McDonough, GA · VIN: 5TDABAA52TS005748

Negotiation Guide

Opening Offer

$50,993

Fair Price

$52,493

Walk Away Above

$52,575

• Recent buyers paid ~$230 above MSRP
• Sitting 28 days (avg 16) — extra leverage

Price Breakdown

Est. Dealer Cost$46,866

Est. Invoice$47,919

Holdback (est.)$1,053

MSRP (Sticker)$52,658

Dealer Add-Ons (DIA)+$595

Asking Price$52,853

Markup+$195

Est. Dealer Margin on This Car$5,987

Percentile60% of inventory is priced lower

Days on Lot28 days

What Others Paid (Last 30 Days)

Cars Sold3

Avg Markup+$230

Median Markup+$205

Best Deal+$85

Worst Deal+$399

% Sold Below MSRP0%

Avg Days to Sell16 days

Dealer Profile

Inventory243 vehicles

Avg Markup (All Models)-$43

Avg Markup (Grand Highlander)-$429

% Below MSRP23%

Avg Days to Sell22 days

Avg Sold Markup-$109

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