Deal Sheet: 2026 Grand Highlander Platinum AWD

Turner Toyota, Inc. · 2262 East Main Street, 9999 · VIN: 5TDAAAB5XTS137903

Negotiation Guide

Opening Offer

$55,939

Fair Price

$57,439

Walk Away Above

$57,870

• Recent buyers paid ~$93 above MSRP
• Sitting 66 days (avg 25) — extra leverage

Price Breakdown

Est. Dealer Cost$51,889

Est. Invoice$53,055

Holdback$1,166

MSRP (Sticker)$58,302

Asking Price$58,302

Markup$0

Dealer Margin on This Car$6,413

Percentile64% of inventory is priced lower

Days on Lot66 days

What Others Paid (Last 30 Days)

Cars Sold2698

Avg Markup+$93

Median Markup$0

Best Deal-$6,538

Worst Deal+$9,432

% Sold Below MSRP65%

Avg Days to Sell25 days

Dealer Profile

Inventory171 vehicles

Avg Markup (All Models)-$319

Avg Markup (Grand Highlander)$0

% Below MSRP100%

Avg Days to Sell42 days

Avg Sold Markup-$74

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