Deal Sheet: 2026 Grand Highlander Platinum AWD

Billion Toyota · Sioux Falls, SD · VIN: 5TDAAAB57TS29P317

Negotiation Guide

Opening Offer

$59,058

Fair Price

$60,558

Walk Away Above

$60,773

• Recent buyers paid ~$129 above MSRP
• Sitting 46 days (avg 24) — extra leverage

Price Breakdown

Est. Dealer Cost$54,279

Est. Invoice$55,499

Holdback (est.)$1,220

MSRP (Sticker)$60,988

Dealer Add-Ons (DIA)+$399

Asking Price$61,636

Markup+$648

Markup includes $399 in dealer add-ons (DIA) above the factory sticker — typically negotiable. Learn what these are →

Est. Dealer Margin on This Car$7,357

Percentile79% of inventory is priced lower

Days on Lot46 days

What Others Paid (Last 30 Days)

Cars Sold1884

Avg Markup+$129

Median Markup$0

Best Deal-$5,101

Worst Deal+$5,983

% Sold Below MSRP61%

Avg Days to Sell24 days

Dealer Profile

Inventory206 vehicles

Avg Markup (All Models)+$299

Avg Markup (Grand Highlander)+$648

% Below MSRP11%

Avg Days to Sell32 days

Avg Sold Markup+$78

Price History

Jul 18, 2026$58,938 → $61,636(+$2,698)

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