Deal Sheet: 2026 Grand Highlander Platinum AWD

Mike Johnson's Hickory Toyota · Hickory, NC · VIN: 5TDAAAB55TS31G385

Negotiation Guide

Opening Offer

$58,072

Fair Price

$59,572

Walk Away Above

$59,508

• Recent buyers paid ~$129 above MSRP

Price Breakdown

Est. Dealer Cost$52,904

Est. Invoice$54,093

Holdback (est.)$1,189

MSRP (Sticker)$59,443

Asking Price$60,243

Markup+$800

Est. Dealer Margin on This Car$7,339

Percentile85% of inventory is priced lower

Days on Lot19 days

What Others Paid (Last 30 Days)

Cars Sold1884

Avg Markup+$129

Median Markup$0

Best Deal-$5,101

Worst Deal+$5,983

% Sold Below MSRP61%

Avg Days to Sell24 days

Dealer Profile

Inventory299 vehicles

Avg Markup (All Models)+$650

Avg Markup (Grand Highlander)+$800

% Below MSRP17%

Avg Days to Sell20 days

Avg Sold Markup+$611

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