Deal Sheet: 2026 Grand Highlander Platinum AWD

Red River Toyota · Wynne, AR · VIN: 5TDAAAB54TS30P530

This Is Already a Great Deal

Opening Offer

$58,361

Asking Price

$60,166

Max Price

$60,166

• Recent buyers paid ~$129 above MSRP
• Asking price is already $1,129 below what others pay — great deal

Price Breakdown

Est. Dealer Cost$54,438

Est. Invoice$55,661

Holdback (est.)$1,223

MSRP (Sticker)$61,166

Asking Price$60,166

Markup-$1,000

Est. Dealer Margin on This Car$5,728

Percentile8% of inventory is priced lower

Days on Lot15 days

What Others Paid (Last 30 Days)

Cars Sold1884

Avg Markup+$129

Median Markup$0

Best Deal-$5,101

Worst Deal+$5,983

% Sold Below MSRP61%

Avg Days to Sell24 days

Dealer Profile

Inventory58 vehicles

Avg Markup (All Models)-$1,382

Avg Markup (Grand Highlander)-$1,000

% Below MSRP100%

Avg Days to Sell27 days

Avg Sold Markup-$996

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