Deal Sheet: 2026 Nautilus Reserve

Sarat Lincoln · Agawam, MA · VIN: 5LMPJ8KAXTJ069382

Negotiation Guide

Opening Offer

$67,502

Fair Price

$69,002

Walk Away Above

$67,821

• Recent buyers paid ~$2,362 above MSRP

Price Breakdown

Est. Dealer Cost$59,310

Est. Invoice$61,309

Holdback (est.)$1,999

MSRP (Sticker)$66,640

Asking Price$71,640

Markup+$5,000

Est. Dealer Margin on This Car$12,330

Percentile100% of inventory is priced lower

Days on Lot25 days

What Others Paid (Last 30 Days)

Cars Sold1294

Avg Markup+$2,362

Median Markup+$2,000

Best Deal+$2,000

Worst Deal+$5,000

% Sold Below MSRP0%

Avg Days to Sell24 days

Dealer Profile

Inventory241 vehicles

Avg Markup (All Models)-$849

Avg Markup (Nautilus)+$5,000

% Below MSRP78%

Avg Days to Sell23 days

Avg Sold Markup-$609

Price History

Jul 9, 2026$68,640 → $71,640(+$3,000)

Cheaper Nautilus Reserve Inventory

Lincoln of FranklinFranklin, TN

+$5,000$74,72046d

Evergreen LincolnIssaquah, WA

+$5,000$79,29546d

Ford Lincoln of LafayetteLafayette, IN

+$5,000$77,49046d

LaFontaine Lincoln Grand RapidsGrand Rapids, MI

+$5,000$80,46016d

Reineke Ford of TiffinTiffin, OH

+$5,000$75,35546d

Parks Lincoln of TampaTampa, FL

+$5,000$78,59532d

Parks Lincoln of TampaTampa, FL

+$5,000$71,99032d

Parks Lincoln of TampaTampa, FL

+$5,000$75,59532d

Parks Lincoln of TampaTampa, FL

+$5,000$75,59532d

Parks Lincoln of TampaTampa, FL

+$5,000$75,69532d