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Deal Sheet: 2026 Nautilus Reserve
Bob Davidson Lincoln · Baltimore, MD · VIN: 5LMPJ8KA8TJ064889
Negotiation Guide
Opening Offer
$66,752
Fair Price
$68,252
Walk Away Above
$67,071
- • Recent buyers paid ~$2,362 above MSRP
Price Breakdown
Est. Dealer Cost$58,642
Est. Invoice$60,619
Holdback (est.)$1,977
MSRP (Sticker)$65,890
Asking Price$70,890
Markup+$5,000
Est. Dealer Margin on This Car$12,248
Percentile100% of inventory is priced lower
Days on Lot32 days
What Others Paid (Last 30 Days)
Cars Sold1294
Avg Markup+$2,362
Median Markup+$2,000
Best Deal+$2,000
Worst Deal+$5,000
% Sold Below MSRP0%
Avg Days to Sell24 days
Dealer Profile
Inventory232 vehicles
Avg Markup (All Models)+$183
Avg Markup (Nautilus)+$5,000
% Below MSRP70%
Avg Days to Sell22 days
Avg Sold Markup+$9
Price History
Jul 9, 2026$67,890 → $70,890(+$3,000)
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