Deal Sheet: 2026 Nautilus Reserve

Robinson Brothers Lincoln · Baton Rouge, LA · VIN: 5LMPJ8KA3TJ064556

Negotiation Guide

Opening Offer

$74,852

Fair Price

$76,352

Walk Away Above

$75,171

• Recent buyers paid ~$2,362 above MSRP

Price Breakdown

Est. Dealer Cost$65,851

Est. Invoice$68,071

Holdback (est.)$2,220

MSRP (Sticker)$73,990

Asking Price$78,990

Markup+$5,000

Est. Dealer Margin on This Car$13,139

Percentile100% of inventory is priced lower

Days on Lot32 days

What Others Paid (Last 30 Days)

Cars Sold1294

Avg Markup+$2,362

Median Markup+$2,000

Best Deal+$2,000

Worst Deal+$5,000

% Sold Below MSRP0%

Avg Days to Sell24 days

Dealer Profile

Inventory306 vehicles

Avg Markup (All Models)+$167

Avg Markup (Nautilus)+$5,000

% Below MSRP67%

Avg Days to Sell21 days

Avg Sold Markup-$123

Price History

Jul 9, 2026$75,990 → $78,990(+$3,000)

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