Deal Sheet: 2026 Aviator Premiere

Bob Davidson Lincoln · Baltimore, MD · VIN: 5LM5J6XC5TGL17251

Negotiation Guide

Opening Offer

$68,586

Fair Price

$70,086

Walk Away Above

$69,485

• Recent buyers paid ~$1,757 above MSRP
• Sitting 47 days (avg 26) — extra leverage

Price Breakdown

Est. Dealer Cost$61,308

Est. Invoice$63,374

Holdback (est.)$2,067

MSRP (Sticker)$68,885

Asking Price$73,885

Markup+$5,000

Est. Dealer Margin on This Car$12,577

Percentile100% of inventory is priced lower

Days on Lot47 days

What Others Paid (Last 30 Days)

Cars Sold807

Avg Markup+$1,757

Median Markup+$1,000

Best Deal$0

Worst Deal+$5,000

% Sold Below MSRP5%

Avg Days to Sell26 days

Dealer Profile

Inventory232 vehicles

Avg Markup (All Models)+$183

Avg Markup (Aviator)+$5,000

% Below MSRP70%

Avg Days to Sell22 days

Avg Sold Markup+$9

Price History

Jul 9, 2026$69,885 → $73,885(+$4,000)

Cheaper Aviator Premiere Inventory

Long-Lewis Lincoln of the ShoalsMuscle Shoals, AL

+$5,000$73,88538d

White's Canyon LincolnSpearfish, SD

+$5,000$73,73538d

Coccia LincolnWilkes-Barre, PA

+$5,000$69,63540d

Alexander LincolnYuma, AZ

+$5,000$70,19540d

Flood Lincoln of NarragansettNarragansett, RI

+$5,000$76,03547d

Sioux City LincolnSioux City, IA

+$5,000$70,54547d

Terrebonne LincolnHouma, LA

+$5,000$64,60547d

Lincoln of MansfieldMansfield, OH

+$5,000$69,79547d

Napleton LincolnGlenview, IL

+$5,000$76,18047d

Courtesy LincolnLafayette, LA

+$5,000$67,33547d