Deal Sheet: 2026 Aviator Premiere

Alexander Lincoln · Yuma, AZ · VIN: 5LM5J6WC0TGL21905

Negotiation Guide

Opening Offer

$65,452

Fair Price

$66,952

Walk Away Above

$66,074

• Recent buyers paid ~$1,757 above MSRP

Price Breakdown

Est. Dealer Cost$58,024

Est. Invoice$59,979

Holdback (est.)$1,956

MSRP (Sticker)$65,195

Asking Price$70,195

Markup+$5,000

Est. Dealer Margin on This Car$12,171

Percentile100% of inventory is priced lower

Days on Lot39 days

What Others Paid (Last 30 Days)

Cars Sold807

Avg Markup+$1,757

Median Markup+$1,000

Best Deal$0

Worst Deal+$5,000

% Sold Below MSRP5%

Avg Days to Sell26 days

Dealer Profile

Inventory166 vehicles

Avg Markup (All Models)-$925

Avg Markup (Aviator)+$5,000

% Below MSRP84%

Avg Days to Sell21 days

Avg Sold Markup-$464

Price History

Jul 9, 2026$66,195 → $70,195(+$4,000)

Cheaper Aviator Premiere Inventory

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+$5,000$73,88537d

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+$5,000$73,73537d

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+$5,000$69,63539d

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+$5,000$76,03546d

Sioux City LincolnSioux City, IA

+$5,000$70,54546d

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+$5,000$64,60546d

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+$5,000$69,79546d

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+$5,000$76,18046d

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+$5,000$67,33546d

Bayway LincolnHouston, TX

+$5,000$66,38546d